Links to More Information and Resources

Daily Blogs on SEO/M

• Threadwatch - A popular community blog on all things search
• SearchEngineWatch Blog - SEW, operated by Danny Sullivan, is one of the most respected sources for SEO and search news inside and outside the webdev community
• SEO-Scoop - Donna Fontenot's personal and often introspective take on SEO
• StuntDubl - Todd Malicoat's SEO tips and tricks journal
• Cre8pc Blog - Kim Krause Berg presents on usability, marketing, webdev, and the search markets
• Jim Boykin's SEO Thoughts - The owner of WeBuildPages, a reknowned development and SEO shop, Jim's blog is geared to industry insiders and those who want an expert view
• Matt Cutts -
  One of Google's search engineers, Matt is Google's official representative to
  the SEO world
• SERoundtable - Barry Schwartz's roundup of all things search related
• SEOBook - Aaron Wall's accompaniment to his excellent book on SEO
• Link Building Blog - Patrick Gavin and Andy Hagans of Text Link Ads combine for great
  advice on the subject of where and how to get links to your site
• Search Engine Journal - Loren Baker's collection of posts and guest writers about events
  and phenomenon in SEO/M
• Marketing Pilgrim - Andy Beal's journal of the search engine space and SEO events
• Google Blogoscoped - Philipp Lenssen's journal of Google events, with an SEO
  bend

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Growing a Site's Popularity

Search engines are very particular about growing their ability to detect artificial manipulation and link spam, so effective SEOs who want to promote sites to the fullest extent must use natural, organic link building processes in order to have success.

The techniques and approaches described below are all ultimately designed to improve search engine rankings by growing the number and quality of links that point to a website. However, each also offers natural growth of your user base and provides visitors that come through systems other than search engines. Strangely, although the goal of SEO is better search rankings, the best sites in each industry often receive 50% or fewer of their total visitors from search engines. Why? Because if thousands of visitors are anxiously visiting your site via bookmarks, links, and direct type-ins at the address bar, you've achieved the content and status necessary to not only be ranked exceptionally well, but have visitors that know your site and want to visit, no matter what the search engines say. This methodology is particularly valuable because a site that doesn't rely entirely on search engines for traffic, ironically, has a far better chance of getting visitors through them.

• Community Building
• Press Releases and Public Relations
• Link Building Based on Competitive Analysis
• Building Personality & Reputation
• Highly Competitive Terms & Phrases
  

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